Advertising and Public Relations Lab VIII

Advertising and Public Relations Lab (ADandPRLAB) VIII: Leadership and Emotional Intelligence [410268]

Dimitra Iordanoglou


In our VUCA world, characterised by volatility, uncertainty, ambiguity and complexity, future leaders need to be well prepared to face the critical challenges ahead, to bring change and have a positive impact on the world. The Leadership and Emotional Intelligence Lab aims to develop future leaders with emotional, social and spiritual intelligence to thrive in the workplace and positively impact society. The methodology is based on experiential learning and includes self-evaluation and 360 feedback questionnaires, individual and group exercises for emotional and social awareness, role plays, peer to peer and team coaching, through which students develop the crucial leadership (strategic thinking, decision making, motivating others, agility) and emotional intelligence skills (self-confidence, self-management, stress and time management, empathy, assertiveness, team collaboration). In addition, real-life projects are designed and implemented by students in order to positively impact their community and society (e.g., refugee project). Emphasis is placed on leadership development based on the findings of social neuroscience and their application to human behaviour as studied by the evolving field of neuroleadership.

The content of this course includes the following:

  • Introduction to the concept of leadership- Leadership theories and future trends
  • Crucial leadership skills for the future- Digital leadership
  • Leadership styles
  • Leadership and emotional intelligence
  • Self-awareness- Self-management- Empathy – Relationship management
  • 360 feedback on leadership skills – Action plan for personal development
  • Job shadowing - Interviewing a leader
  • Coaching – Definitions and models
  • Team coaching - Peer to peer coaching
  • Neuroleadership
  • Leadership for positive change




Τel.: - 210-920 1431 Mrs Konidi Niki, 
  Undergraduate students affairs
 - 210-920 1428 Mrs Thedorou Vasiliki,
  Postgraduate student affairs
 - 210-920 1064 Karalis Dimitris, 
  Executive secretary


Student services hours at the Secretariat [2nd floor of the old building]: every Tuesday 10:00 - 13:00

For certifications, letters of confirmation etc., students are assisted by the Student Services Centre in the quadrangle of the New Building, which operates daily from 9:30 – 13:30